Russian-Ukraine war and institutional use of memetic communication: methodological opportunities and challenges

Autori

  • Gabriella Punziano Università degli Studi di Napoli, Federico II
  • Domenico Trezza Università degli Studi di Napoli, Federico II
  • Suania Acampa Università degli Studi di Napoli Federico II

Parole chiave:

Digital methods in practice; meme vs. profile; new institutional communication; Russian-Ukraine war.

Abstract

The paper aims to explore the contents conveyed by internet memes (IM) in relation to the Russia-Ukraine conflict, analysing their ability to widely spread the message through forms of communication including irony, satire and denigration. The analysis of memes raises important epistemological and methodological challenges ranging from data collection to the automatic or semi-automatic analysis techniques.

Biografie autore

Gabriella Punziano, Università degli Studi di Napoli, Federico II

Domenico Trezza, Università degli Studi di Napoli, Federico II

 

 

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Pubblicato

2022-12-31

Come citare

Punziano, G., Trezza, D., & Acampa, S. (2022). Russian-Ukraine war and institutional use of memetic communication: methodological opportunities and challenges. Mediascapes Journal, 20(2), 70–90. Recuperato da https://rosa.uniroma1.it/rosa03/mediascapes/article/view/18036