Vol. 24 No. 2 (2024): Influ-activism: New forms of civic engagement between digital activism and influence culture
This special issue of Mediascapes Journal aims to explore the relationship between digital activism and influence culture, two increasingly central topics in the social sciences’ reflection on contemporary platformization processes. While these phenomena have traditionally been studied separately, recent years have witnessed a growing convergence between the two. On one hand, major “commercial” influencers have begun to take explicit stances on controversial public issues. On the other, an increasing number of creators have chosen controversial public issues as their primary field of action, seeking to drive social change in areas such as intersectional feminism, sustainability, disability, and social justice. This phenomenon, which we define as influ-activism, has sparked debate within the field of digital activism, recognized for its ability to amplify non-hegemonic narratives and challenge dominant frameworks.
Published:
2024-12-24
